About Us
We were built on a belief that great advertising changes things. After decades of proof,
we still believe that. But belief alone doesn’t move markets. So we evolved.
Services / Capabilities
- Strategy & Insights
- Brand strategy and positioning
- Consumer and cultural research
- Market and competitive landscape analysis
- Brand architecture
- Creative
- Integrated campaign development (IMC)
- Brand identity and visual storytelling
- Content creation across formats
- Ideation and concept development
- Media & Activation
- Channel planning and media strategy
- Hyper-targeted digital activation
- Social and platform strategy
- Campaign deployment and distribution
- Measurement & Growth
- Campaign performance tracking
- Brand equity measurement
- Insight-to-iteration reporting
- Growth consulting
Office / Team
Managing Director
With over 30 years of experience in Branding, Marketing, Digital, Social, Public Relations, Media, Product Development, Events and Activations. John has worked for brands from the FMCG, Food, QSR, Banking, Technology, Telecommunications, and Healthcare industries. One of his biggest achievements was being part of Team Philippines that won the bid to host the FIBA Basketball World Cup 2023. He is now the Head of Local Organizing Committee for Marketing and Commercial. #puso
John Lucas
Work Samples / Portfolio
SMART 5G LAUNCH EVENT
KIQ LAUNCH CAMPAIGN
MANG INASAL
KIQ LAUNCH CAMPAIGN
LRT KasakaySayan
Contact Us
16F, Two World Square, 22 Upper McKinley Road, McKinley Hill, Fort Bonifacio, Taguig City, Philippines
